Thumbplay News


Mobile entertainment firm Thumbplay Inc. will bulk up its content portfolio thanks to a new pact with Sony BMG Music Entertainment.

The New York-based, direct-to-consumer aggregator said it will add 7,000 goodies including ringtones, music videos, voice clips and mobile games from Sony BMG’s stable of artists. Sony BMG subsidiaries include Arista Records, Columbia Records, Epic Records and RCA Records, and the umbrella corporation boasts talent such as Alicia Keys, Justin Timberlake, Beyonce and Bruce Springsteen.

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